Independent research reaffirms our cult serum status

Our No.3 Exotic Goddess Ageless Serum has been our best-selling SKU for several years now. We decided to put this serum to the test and reaffirm exactly what all the hype is about!

We had a group of 33 participants aged between 30 and 65 use our anti-ageing serum twice a day along with their usual skincare routine for four weeks in July 2020. This is what they found:

  • 91% rated the absorption and consistency as excellent

“Easy to absorb, easy to use, consistency is thick enough not to leak off the face.”

  • 90% reported an improvement in overall appearance and skin condition

“I’ve forgotten I had dry skin, red blotches and roughness.”

  • 90% noticed an improvement in skin hydration

“It kept me hydrated especially in winter, my skin is smoother and less dry.”

  • 84% enjoyed an improvement in skin softness and smoothness

“My skin feels smoother and makeup goes on easier.”

  • 78% saw an improvement in skin roughness, fine lines and wrinkles

“My skin looks firmer, small wrinkles flattened out.”


We think these results speak for themselves! But, what exactly is in the No.3 Exotic Goddess Ageless Serum that makes it so effective? The unique blend of Australian native ingredients, and Vitamin C rich botanicals, along with hyaluronic acid and white tea makes this a powerful antioxidant serum!

This serum is made of 100% natural ingredients including Hyaluronic Acid, which provides a burst of deep hydration, prevents water loss and enhances the appearance of the skin. It also contains Kakadu Plum - the world’s highest natural source of Vitamin C, which works to visibly brighten skin and support collagen! White Tea extract in the serum works to protect the skin from UV sensitivity whilst Australian natives, Riberry and Davidson plum combine with Edelweiss and Acerola for supercharged antioxidant action.

With 78 per cent of participants noticing an improvement in skin roughness, fine lines and wrinkles – research is affirming that we have indeed crafted the ultimate anti-ageing elixir!


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Daisy Thompson

BComm&Media (MktgComm)

Daisy has a Bachelor in Communications and Media (Marketing) and brings a love for all things make-up and beauty to the Edible Beauty team. With qualifications in both Marketing along with Makeup Artistry, Daisy has a strong passion for natural beauty products and has spent many years experimenting with makeup and skincare. She believes that good, healthy skin is the ideal canvas for makeup, and to achieve this you must look after your skin from the inside – and out. Daisy has experimented with natural skin remedies throughout her teen years to improve skin conditions such as eczema and hormonal skin issues and has developed a strong belief in the power of botanical actives. 

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